RevenueUI documentation

Analytics

Read RevenueUI traffic, revenue, acquisition, and paying-visitor reports without mixing incompatible data.

Dashboard

The main dashboard summarizes websites across the account. Use it to compare current recurring revenue, visitors, trials, and revenue while retaining each website's own reporting context.

The history chart covers the available period, and the website table is the entry point to detailed reports.

Website analytics

Website detail supports preset periods from today through all time. The selected timezone controls reporting boundaries, and the available granularity changes with the period.

Core metrics include:

  • Visitors and pageviews.
  • Revenue and revenue per visitor.
  • Expected trial value.
  • Bounce rate and average session duration.
  • Pages, referrers, links, and campaigns.

Traffic and revenue availability are reported separately. A website can have one source available before the other.

Currencies

RevenueUI preserves the currency of provider-backed amounts. When more than one currency is available, choose the currency you want to inspect.

Do not interpret separate currency values as a single total. RevenueUI does not silently combine them with an estimated exchange rate.

Paying visitors

The paying-visitors report lists attributed paid and trialing identities. A detail view can show the acquisition context, environment, payments, trials, sessions, and retained journey events available for that identity.

This report is intentionally narrower than all imported revenue. Payments without a verified visitor or session identifier remain unattributed and do not receive a fabricated journey.